Doula Consult Fails: 3 Mistakes Birth Workers Make That's Costing Clients
I’m breaking down the 3 biggest mistakes doulas make in consults
1) The chit-chat trap
2) The people-pleaser pitch
3) The info-dump spiral—and how to fix each of them fast.
You’ll walk away knowing how to lead with confidence, sell with heart, and guide potential clients into saying yes without ever feeling salesy.
Your consult isn’t just small talk—it’s the sales moment of your business.
And if you’re winging it? You’re leaving money (and impact) on the table.
🔥 Want to master this for real? Join my free live masterclass, Book 3 Dream Clients in 30 Days: The Doula Success Roadmap. Pick your date and save your seat at thelisavee.com/freeclass
Doula Sales Secrets: How to Follow Up Without Feeling Pushy
You know that gut-punch feeling when a consult feels like magic — she’s nodding, laughing, vibing with you — and then… silence.
No text, no email, just crickets.
If you’ve ever replayed a consult in your head like a crime scene, wondering if you said something wrong or if it was “the price,” this episode is for you.
We’re breaking down why ghosting after a consult hurts so much for doulas (hint: it’s personal, not just business), how to reframe silence so it doesn’t wreck your confidence, and the simple shift that makes following up feel natural instead of desperate.
Because here’s the truth: the real magic of follow-up starts way before the consult ever happens.
And when you learn how to do it with curiosity and care, it turns ghosting into genuine connection — and connection into clients.
Why Your Doula Calendar’s Empty (Even Though You’re Showing Up Online Daily)
You’re showing up. You’re posting every day. You’ve got the passion, the energy, the captions, the reels… and yet...your calendar is still wide open.
Sound familiar?
Here’s the hard truth: consistency without clarity just makes you the unpaid educator of Instagram. Your content might inspire, but if it’s not starting conversations, it’s not converting.
In this episode, I’m pulling back the curtain on the 3 silent booking killers that keep doulas stuck:
Inspiration without invitation (posting pretty content that doesn’t invite a response)
Talking to everyone instead of your one (blending in instead of standing out)
Hiding your sales process like it’s a secret (confusing clients into doing nothing)
We’ll talk about how to fix each of these mistakes, how to use your content to spark genuine conversations, and why those conversations are the gold standard when it comes to booking clients.
If you’ve been posting consistently and still wondering why no one is saying yes, this episode is your wake-up call, and your roadmap to turning posts into DMs, DMs into consults, and consults into paying clients.
Let It Be Personal: How Sally Hayes Built a Birth Worker Movement by Owning Her Magic
The truth? You can have the best offer, the slickest brand, and a killer Instagram feed, but without real relationships, your birth business will feel like pushing a boulder uphill.
In this episode I’m joined by Sally Hayes, founder of Matrikas, to talk about the power of connection in business and birth work, and why competition is the fastest way to burn yourself out.
Sally’s story is a masterclass in building a movement by:
🤝 Networking without the ick—and turning colleagues into collaborators
🙌 Lifting as you climb—bringing other women with you instead of guarding the ladder
💬 Honoring the mentors who believed in you before you believed in yourself
🌎 Creating impact that ripples far beyond your immediate circle
💡 Shifting from “me” to “we”—and watching your influence (and client list) explode
We’ll dive into how Sally built Matrikas into a global network by leaning on relationships, celebrating the gifts of other women, and refusing to see anyone as “competition.”
If you’ve ever felt isolated in your business… if you’ve been side-eyeing other birth workers instead of introducing yourself… or if you’re craving a circle of women who pull you higher—this episode will show you exactly what’s possible when you stop going it alone.
Because the real strategy? It’s not algorithms. It’s sisterhood.
From Follower to Client: The Doula’s Guide to Instagram That Converts
You’re posting. You’re showing up with heart. You know your support changes lives.
So why aren’t the mamas watching you on Instagram actually hiring you?
Here’s the uncomfortable truth most doulas don’t want to hear:
It’s not your content.
It’s not your heart.
It’s that you’re not actually asking for the sale.
This episode is your gentle (but firm) doula kick in the birthy booty to stop dancing around your offers and start confidently inviting clients in. We’re diving deep into:
– The 3 biggest content mistakes keeping your dream clients stuck in lurker-land
– How to lead like a pro (without sounding pushy or weird)
– The simple phrases you need to practice out loud today to finally close the gap between “I love your vibe” and “Where do I sign?”
Plus—if you’re listening in real time—I’ve got a 🔥 live workshop coming up where we’ll practice it together. I’ll drop all the details at the end.
Your voice matters. Your offer is powerful. Let’s make sure your people know how to say yes.
How The First 5 Minutes Of Your Consultation Make or Break the Birth Booking—Hey Doula: Say This, Not That
Have you ever wondered why that consult felt amazing… but still didn’t lead to a yes?
Here’s the truth most doulas never hear:
You’re not losing the sale at the end of the call.
You’re losing it in the first two minutes.
In this episode, we’re cracking open the real reason your doula consultations might be falling flat—before you even get to your pricing, your packages, or your process.
Because while you’re asking, “Sooo… tell me about your pregnancy?”
She’s already deciding whether she trusts you—or whether she’s bouncing.
Here’s what we’re covering:
Why the first few minutes of a consult determine the outcome of the entire conversation
The 3-question warm-up script that sets you up as the confident guide (without sounding like a robot)
What most birthworkers get wrong when opening a sales call—and how to fix it today
How to shift from small talk to leadership in a way that feels natural, not pushy
Why most doulas accidentally make the call feel like therapy (and how to create safety without spiraling into her life story)
This is the consult warm-up strategy that’ll change your entire doula sales game.
🎯 If you’re serious about learning how to get doula clients, stop winging your calls—and start showing up like the expert you already are.
🎁 Before you go:
Download my free guide: The 5 Silent Sales Killers Lurking in Your Doula Biz (And How to Fix 'Em Fast)
This is the missing link between “I love your energy” and “I’m ready to hire you.”
📲 Grab it now at www.thelisavee.com/killers
When Your Doula Presence Is Powerful but Your Pitch Is MIA
The episode that reveals why mamas admire you, but don't hire you...
You’re showing up. You’re posting consistently. You’ve got the passion, the presence, the energy.
But if your dream client can’t clearly answer “How do I work with her?”—she won’t.
This final episode in the Booked Out Energy series is a gut-punch of truth—and exactly what you need if mamas keep cheering you on but not hiring you.
We’re talking about The Clarity Gap—the sneaky but destructive sales killer hiding in plain sight in your doula business.
It’s what causes potential clients to love your vibe but scroll right past your offers.
It’s what keeps your doula marketing inspirational… but not profitable.
And it’s costing you inquiries, bookings, and income every single day.
In this episode, you’ll learn:
What the clarity gap actually is—and how it shows up in your content, captions, and consults
Why your audience might be confused (or overwhelmed) by your offer, even if they love your message
How to shift from vague energy into bold, clear doula business messaging that converts
Tangible examples of high-converting CTAs, bios, and offer pitches that work without being salesy
How to turn your doula Instagram strategy from “educational and admired” to “booked and banked”
Because here’s the deal: clients don’t hire doulas they admire. They hire doulas they understand.
So if you’re tired of watching your content inspire people without getting you paid… this episode is your moment.
🎁 Grab the free guide: The 5 Silent Sales Killers Lurking in Your Doula Biz!
You’ll get all 5 silent killers, real-world examples, messaging upgrades, and the tools you need to fix what’s been stalling your growth.
The “Too Humble To Sell” Trap That Keeps You Invisible
It's time to talk about one of the sneakiest sales killers in the doula world—the one that feels authentic, heart-centered, even nourishing… but still keeps you broke.
It’s called The Passive Presence, and it’s sabotaging more consults than you think.
You’re showing up. You’re kind. You’re encouraging. Everyone loves your vibe.
But when it’s time to lead the conversation?
You vanish.
If you're hearing, “You’re so inspiring!” but never “How do I work with you?”—this episode is your wake-up call.
Inside, I’ll walk you through:
Why connection doesn’t automatically lead to conversion (and what to do instead)
How heart-led doulas accidentally confuse silence with respect
The exact consult mistakes that feel supportive—but actually kill the sale
A word-for-word shift you can make TODAY to step into confident leadership without sounding pushy
And why clarity and confidence are the real currencies of trust
It’s time to stop being passive and start being powerful.
Because your presence should magnetize—not just exist.
👇 Grab my free guide, The 5 Silent Sales Killers Lurking in Your Doula Biz (and How to Fix Them Fast), for the full breakdown of what’s blocking the bookings—and how to fix it.
Your dream clients are watching.
Make sure they know exactly how to say yes.