Most doulas are trying so hard to sound professional, likable, and “correct” online… that they accidentally erase the very thing that would make pregnant women remember them. In this episode, I’m breaking down why being memorable matters more than being perfect — and why your future clients cannot hire the version of you they cannot clearly see.

Most doulas are not stuck because they’re lazy, unqualified, or “bad at marketing.” They’re stuck because they keep spending money on things that make them feel productive instead of improving the actual skill of signing clients. In this post, we’re breaking down the biggest money drains keeping doulas under consistent $10K months — from endless certifications and overbuilt funnels to polished branding that still doesn’t convert — and what to focus on instead if you want real growth.

What happens when the life you planned falls apart… and something completely unexpected changes you forever?

In this deeply emotional episode of Six Figure Doula, Mary of The NICU Translator and NICU Doula Academy opens up about the dream that didn’t happen, the emotional weight of NICU work, building a platform while battling self-doubt, and how supporting families through trauma transformed her identity and purpose. This conversation is raw, vulnerable, and a powerful reminder that sometimes the path we never planned becomes the one we were meant for all along.

Struggling with imposter syndrome in your doula business? In this episode, I break down how self-doubt impacts your confidence, visibility, and ability to book clients—and what to do to overcome it and grow your business.

If you think becoming a six-figure doula means taking 5 or 6 births a month…

we need to talk.

Because yeah—the math might work.

But your body doesn’t.
Your life doesn’t.
Your nervous system definitely doesn’t.

That’s not a business.

That’s survival mode dressed up as success.

There’s a better way to build this.

And it starts with structure.

Grief, uncertainty, and the pressure to make it all mean something—this is a conversation about letting it exist without rushing to resolve it.

Your consults aren’t the problem.

They feel good.

You connect.

She opens up.

And then…

“I just need to think about it.”

Here’s the truth:

Connection without leadership creates hesitation—and hesitation doesn’t convert.

In this episode, we’re breaking down the 5 mistakes that are killing your “yes”… and exactly how to fix them.

What happens when grief and new life collide at the same time? In this deeply personal episode, Amy shares how losing her mother while becoming a mother reshaped her mission—and what it means for doulas holding space through life’s most raw transitions.